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Focalistic x adidas Originals: Introducing the FocaForum 2000 A NEW ERA OF BELONGING: NOI COLLECTIVE REDEFINES SOUTH AFRICAN FASHION WITH GLOBAL VISION ADIDAS PRESENTS BACKYARD LEGENDS WITH ICONS FROM FOOTBALL, MUSIC, AND FILM COMING TOGETHER TO CELEBRATE THE FIFA WORLD CUP 2026™  ADICLUB DAYS RETURN THIS SEPTEMBER Pick n Pay Clothing X Alizwa Sibawu launches fashion collection that tells South African stories adidas and Humanrace Reimagine Running with Adizero EVO SL ‘Earth’—Where Movement Meets Meaning The Luxurious Marble Circus and TSHEPO unveil The Kingmaster  And Just Like That… It’s All Over ADIDAS AND THE FUTURE AUDI F1 TEAM ANNOUNCE MULTI-YEAR PARTNERSHIP  CLIMACOOL: A shoe that pushes boundaries of design innovation
  • Fashion Sneakers & Trainers

    Focalistic x adidas Originals: Introducing the FocaForum 2000

  • Fashion

    A NEW ERA OF BELONGING: NOI COLLECTIVE REDEFINES SOUTH AFRICAN FASHION WITH GLOBAL VISION

  • Lifestyle

    ADIDAS PRESENTS BACKYARD LEGENDS WITH ICONS FROM FOOTBALL, MUSIC, AND FILM COMING TOGETHER TO CELEBRATE THE FIFA WORLD CUP 2026™

  • Lifestyle Win

     ADICLUB DAYS RETURN THIS SEPTEMBER

Fashion Sneakers & Trainers

Focalistic x adidas Originals: Introducing the FocaForum 2000

Fashion

A NEW ERA OF BELONGING: NOI COLLECTIVE REDEFINES SOUTH AFRICAN FASHION WITH GLOBAL VISION

Lifestyle

ADIDAS PRESENTS BACKYARD LEGENDS WITH ICONS FROM FOOTBALL, MUSIC, AND FILM COMING TOGETHER TO CELEBRATE THE FIFA WORLD CUP 2026™

Lifestyle Win

 ADICLUB DAYS RETURN THIS SEPTEMBER

THE WORLD’S FASTEST JUST GOT FASTER. INTRODUCING THE ADIDAS ADIZERO ADIOS PRO EVO 2
Fitness Sneakers & Trainers

THE WORLD’S FASTEST JUST GOT FASTER. INTRODUCING THE ADIDAS ADIZERO ADIOS PRO EVO 2

May 1, 2025May 1, 2025

adidas today unveils the Adizero Adios Pro Evo 2, the highly anticipated evolution of the race-dominating Adizero Adios Pro Evo 1. The shoe continues to

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Air France is launching CANAL+ on board its long-haul flights
Lifestyle

Air France is launching CANAL+ on board its long-haul flights

May 1, 2025

Air France and CANAL+ have announced an unprecedented new partnership. From 1 May 2025, the airline will be offering privileged access to a selection of CANAL+

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Why the HUAWEI Mate X6 is the Ultimate Foldable Smartphone
Lifestyle

Why the HUAWEI Mate X6 is the Ultimate Foldable Smartphone

May 1, 2025May 1, 2025

Despite being hailed as the next big thing in smartphones, foldable devices have yet to fully capture the mainstream audience, even after more than half

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adidas Equipment Returns
Fashion

adidas Equipment Returns

January 10, 2025January 10, 2025

Everything that is Essential. Nothing that is Not. adidas Equipment Returns for Spring/Summer 2025 Born in 1991, and driven by the mantra “Everything that is

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An Ironic Collision of Fashion and Sport: adidas Originals and Avavav Link Up for their Inaugural Collaborative Collection
Fashion

An Ironic Collision of Fashion and Sport: adidas Originals and Avavav Link Up for their Inaugural Collaborative Collection

November 21, 2024November 21, 2024

First introduced during the brand’s viral Spring/Summer 2025 presentation at Milan Fashion week which was cheekily billed as an attempt to break the world record

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DIESEL X SAVAGE X FENTY PAIR FOR ITS FIRST COLLABORATION
Fashion

DIESEL X SAVAGE X FENTY PAIR FOR ITS FIRST COLLABORATION

October 25, 2024

Diesel andSavage X Fenty announce its first-ever collaboration, releasing a limited-edition lingerie and apparel capsule on October 8th.The collaboration combines the unapologetic, body-and sex-positive ethos

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adidas Originals Unveils a Reintroduction of Timeless Silhouettes
Fashion Lifestyle Sneakers & Trainers

adidas Originals Unveils a Reintroduction of Timeless Silhouettes

October 25, 2024October 25, 2024

adidas Originals launches their multi-franchise campaign, a celebration of streetwear heritage underpinned by timeless footwear designs through the lens of three legendary franchises: the Taekwondo,

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JAMESON LAUNCHES THE NEW TRIPLE TRIPLE CHESTNUT EDITION
Lifestyle

JAMESON LAUNCHES THE NEW TRIPLE TRIPLE CHESTNUT EDITION

October 25, 2024

Triple distilled and now triple cask matured. The world’s most awarded Irish whiskey just got smoother. Jameson, the world’s most awarded* and bestselling Irish whiskey,

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ADIDAS UNLOCKS FRESH EXPERIENCES AND PRODUCTS FOR MEMBERS WITH ADICLUB DAYS
Fashion Win

ADIDAS UNLOCKS FRESH EXPERIENCES AND PRODUCTS FOR MEMBERS WITH ADICLUB DAYS

September 26, 2024September 26, 2024

adidas celebrates adiClub Days – dedicated to recognizing its 300+ million adiClub members by offering the very best benefits and rewards. Twice a year, adidas celebrates

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DIESEL SPRING SUMMER 2025
Fashion

DIESEL SPRING SUMMER 2025

September 23, 2024September 23, 2024

“There is beauty in waste, in what is distressed and destroyed. It’s in the circularity of denim waste, and into the distressing that we build

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Recent Posts

  • Focalistic x adidas Originals: Introducing the FocaForum 2000
  • A NEW ERA OF BELONGING: NOI COLLECTIVE REDEFINES SOUTH AFRICAN FASHION WITH GLOBAL VISION
  • ADIDAS PRESENTS BACKYARD LEGENDS WITH ICONS FROM FOOTBALL, MUSIC, AND FILM COMING TOGETHER TO CELEBRATE THE FIFA WORLD CUP 2026™
  •  ADICLUB DAYS RETURN THIS SEPTEMBER
  • Pick n Pay Clothing X Alizwa Sibawu launches fashion collection that tells South African stories

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